Printing is a simple matter

Dodane: 11-05-2018 01:52
Printing is a simple matter Laser multifunction printers

Printing needs

Printing is needed, no one has doubts about it, but are they just as necessary as 20 years ago? This is a debatable issue, but certainly the market needs and consumer demand have changed a bit.

The production of marketing materials increased significantly - leaflets, banners, promotional leaflets, and advertisements - and decreased the production of books and magazines, mainly due to the popularization of the Internet. Will we wait for the times when printers, DTP operators and printing house owners will have to look for a new job?


Low Cost Prints

Printing labels for various types of products has grown significantly in recent times. Along with new and efficient printing machines, labels can be ordered even at very low costs without worrying about the exorbitant rate. Of course, large outlays are still cheaper, but this difference is not as big as a few years ago.

The potential market for low-cost prints is small, local companies producing small quantities of goods. Recently also a lot of home brewers begin to label their own beers, of course not for trade, but for example for contests. In addition, we have producers of honey, preserves and organic food, where the demand is rather small expenditure labels.


Ulotki, wizytówki, szyldy - tak, są potrzebne

Bez gadżetów reklamowych ani rusz. Zwłaszcza, jeśli prowadzisz jakiś sklep, albo oferujesz jakieś usługi "dla ludności". No bo jak to - fryzjer bez szyldu i wizytówek, albo sklep c ciuchami bez ulotek? Nie ma opcji To jest po prostu konieczność. Właściwie to określenie gadżety reklamowe jest nomen omen niewłaściwe. Nie chodzi o to, żeby zarzucać klientów ulotkami, czy wciskać im wizytówki. Dobrze, żeby dać ludziom znać, że tutaj, o tak - właśnie tutaj, jest nowy sklep z fajnymi ciuchami. Albo solarium. Albo sklep z winem. Albo... No, dopiszcie sobie cokolwiek.



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